Wednesday, 28 April 2010

Enterprise Week



During enterprise we I took part in the enterprise challenge, this consisted of three stages –

Stage 1 – sell as many doughnuts as possible.
Stage 2 – create your own product and sell it.
Stage 3 – hold your own event.

When competing in stage 1 our competitors were all selling Tesco’s own doughnuts – very cheap and lots of them! We, on the other hand, contacted a private baker and brought some ‘luxurious’ doughnuts – much bigger in size with a variety of icings and toppings. Even with competitors plotted directly opposite us we still managed to make a larger profit by instead of selling 5 rubbish doughnuts for £1, we were selling our amazing one for £1 each.

Out of all teams participating we came second – and were through to the second round.

During the second stage we were selling boxes of Christmas chocolates– made from a selection of sweets brought at the local cash n’ carry. The chocolates were then packaged and a bow was attached. Unfortunately we were unsuccessful in getting into the final round – we ended up paying a lot more for the packaging which increased our profit margin alot! Also, the location was a bit poor, there didn't seem to be alot of people in Wycombe - less contact, less chance of profit!




No comments:

Post a Comment